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Diane Publishing Books
Economist Intelligence Unit Guide to Building a Global Image
Andrea Mackiewicz (au). Shows how to position & advance your company’s image worldwide, based on information from global strategists such as Apple Computer, Reebok, & Sony. Fascinating case studies & executive interviews illuminate every facet of the process. Gives advice on how to choose product names, select an effective board of directors, develop a unified global image, revamp a stale identity, handle acquisitions & crises, make the most of philanthropy, & deal with boycotts & environmental demands. “This is the only guide you need to develop a truly global image -- one that transcends national boundaries & commands respect (& sales ) worldwide.”
Creole Flavors: Recipes for Marinades, Rubs, Sauces, & Spices
Rise of Life: The First 3.5 Billion Years
Traveler’s Self Care Manual: A Self Help Guide to Emergency Medical Treatment for the Traveler
New View of Self: How Genes & Neurotransmitters Shape Your Mind, Your Personality, & Your Mental Health
Saddam Hussein: Defying the World: A Visual Biography (video)
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