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Diane Publishing Books
GI Joe: The Complete Story of America’s Favorite Man of Action
John Michlig (au); Don Levine (pf). In 1964, Hasbro sent 12 inches of fully poseable fighting man into active duty, & a toy legend was born. Here is the authoritative tale of America’s first & favorite action hero, from his tough scar to his revolutionary kung-fu grip. With a preface by Don Levine, the maverick toyman who defied industry skeptics to create a popular “doll” for boys, & interviews with those who developed the original figure & guided him through years of service, here is the GI Joe story -- from the initial concept in the early 60s through his phenomenal renaissance in the 90s. Featuring over 200 color photos of early prototypes, rare accessories, sketches, & much more, including many Hasbro archival shots never before published, this is the ultimate GI Joe companion.
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