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  Home > Diane Publishing Books >

We Were Burning: Japanese Entrepreneurs & the Forging of the Electronic Age
We Were Burning: Japanese Entrepreneurs & the Forging of the Electronic Age
 
Our Price: $27.00
Year: 1999
Pages: 422
Binding Hardcover
ISBN 465091172

Product Code: 756762456

Description
 
Bob Johnstone. Demolishes the misleading stereotype of the Japanese worker as deferent to authority, devoted to group solidarity, & managed by consensus. Introduces us to a dynamic, risk-taking Japanese entrepreneur. Japan’s invisible entrepreneurs tells us their stories. Includes interviews with key players past & present, & lifts the veil on the entrepreneurial nature of Japanese companies like Canon, Casio, Seiko, Sharp, & Yamaha. Follows a dozen micro-electronic technologies from the U.S. labs where they originated to their appearance in the form of Japanese products such as digital calculators & watches, synthesizers, CD players, & camcorders. Sheds new light on the transnational nature of 20th-century innovation. B&W photos.

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