Join our mailing list!



Official PayPal Seal

(Your shopping cart is empty)

  Home > Diane Publishing Books >

Deceptive Mailings & Sweepstakes Promotions: Hearing Before the Committee on Governmental Affairs, U.S. Senate
Deceptive Mailings & Sweepstakes Promotions: Hearing Before the Committee on Governmental Affairs, U.S. Senate
 
Our Price: $35.00
Year: 1999
Pages: 329
Binding Paperback

Product Code: 0756701465

Description
 
Susan M. Collins (ed). Examines promotional mailings, particularly sweepstakes, that flood mailboxes with more than a billion pieces of mail/year. Examines the nature & the impact of sweepstakes run by:  American Family Enterprises, Publishers Clearing House, Time Inc., &  Reader’s Digest. No evidence has been uncovered that the sweepstakes are fraudulent; however, the legitimate sweepstakes companies use deceptive & aggressive marketing techniques. Examines unfair practices that deceive consumers into making excessive, unneeded purchases. Examines how laws can be changed to make sweepstakes less deceptive & how the companies could be more honest with consumers.

Share your knowledge of this product with other customers... Be the first to write a review
Diane Publishing Co
PO Box 617
Darby, PA 19023-0617
1-800-782-3833
 About Us
 Become an Affiliate
 Privacy Policy
 Send Us Feedback
 
Company Info | Advertising | Product Index | Category Index | Help | Terms of Use
Copyright � 2004 Diane Publishing Company. All Rights Reserved.
Built with Volusion