Join our mailing list!
(Your shopping cart is empty)
Chemical Heritage Fdn.
Co-Innovation of Materials, Standards, and Markets: BASF’s Development of Ecoflex: Studies in Materials Innovation #4
Product innovation in the chemicals sector today requires not just scientific and technological advances but also compliance with standards and regulations, along with marketing to sophisticated intermediate firms and end users. Yet the very novelty of new materials often means that product standards, health and safety regulations, and consumer markets are underdeveloped or absent. This report presents a case study of Ecoflex, a biodegradable polymer manufactured by the German chemical co. BASF. The case illustrates how near-simultaneous development of the molecule, standards, and user communities distinguished Ecoflex from competitors’ offerings and fostered flexible thinking about its market identity. Illustrations.
R&D Meets M&A: Proceedings of the 2003 Conference on Innovation and Creativity in Chemical R&D
Nobel Laureates in Chemistry, 1901-1992
Donald Frederick and Mildred Topp Othmer: A Commemorative of Their Lives and Legacies
Transmutations: Alchemy in Art, Selected Works from the Eddleman and Fisher Collections at CHF
Eilhard Mitscherlich: Prince of Prussian Chemistry
Share your knowledge of this product with other customers...
Be the first to write a review
Diane Publishing Co
PO Box 617
Darby, PA 19023-0617
Become an Affiliate
Send Us Feedback
Copyright ï¿½ 2004 Diane Publishing Company. All Rights Reserved.